Metrics Fixer
I analyze your key business and product metrics to identify where growth is getting stuck. We break down the entire funnel - from acquisition and activation to retention, and uncover where the biggest potential is being lost. We identify behavioral and product barriers that prevent users from moving forward. Based on this, we propose concrete changes to the product, communication, or user flows that can improve performance. We also show where experimentation makes the most sense and how to structure testing so improvements can be validated and scaled quickly.
The Problem
Most common issues:
Your conversion rate isn't moving, no matter how many A/B tests you run.
Users sign up but never come back. Or they come back once.
Your team disagrees on what's actually broken. Everyone has a different theory.
You've already hired an agency or analyst. You got a report. Nothing changed.
The product works. The numbers just don't reflect it.
“Low conversion, high churn, inconsistent retention. Most teams keep tweaking the product. I find the real reason it's not working.”
Process
-
1. Analysis
In a structured questionnaire, you will describe what is happening in your product, how your customer is changing, and where you feel the biggest “bottlenecks” in your growth are. We will internally analyze your market and competition and review available macro data.
-
2. Power Workshop
A meeting where you clarify and specify your business ambition. Together, we will go through all areas influenced by your company’s external environment, from the market and trends, through the product, to how and what kind of product activities you execute.
-
3. Summary Report
In a presentation, we summarize the main “bottlenecks” or “metrics killers: that are blocking your growth. We define the key challenges that require strategic attention and recommend an action plan. You will receive guidance on what to change so your product or business can start accelerating.
What will you get
-
Independent business perspective
Gain an independent business perspective on your company, users, and current product challenges.
-
Systematic look
Alignment across departments and activities, across the whole customer journey, systematically
-
Market & Competition insights
Inspiration from the competitors or other companies on how they solved or approached similar challenges. With insights “from the market,” supported by data.
-
Supported by science
Recommendations or assumptions will be supported by scientific insights or research, not by guessing
-
Risk assessment framework
Potential side effects, main risk areas addressed + framework to spot them
-
Practical plan
Get specific insights into what you need to change in your strategy in order to move forward.
Selected examples of case studies
Various problems, various companies.
You will also receive FREE access to my unique digital products
🎓 Academy of Irrationality
Decoding why society behaves the way it does. Deep-dive course on human irrationality and behavioral decision-making for product builders and entrepreneurs.
🚀 Database To Grow
400+ curated business growth insights and frameworks, lifetime access.